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3 Yorkshire brands that are nailing employer branding and content marketing

January 25, 2016

Employer branding is set to be BIG in 2016 and for us as content marketing specialists that can only be a good thing – because, when done properly, they are essentially one and the same. Becoming an ‘employer of choice’ … Continue reading

What can we learn from Santa about content marketing?

December 8, 2015

It’s that time of year again when we can’t avoid consuming Christmas content everywhere we turn. For some it’s all a bit too much and many feel like they have the festive season quite literally shoved down their throats. However, … Continue reading

Are you giving mixed messages to your potential dates (oops I mean customers!)?

November 16, 2015

I wrote a blog back in August 2015 comparing online dating and online marketing which resonated with a lot of people and I can’t help but notice more and more examples of businesses making metaphorical dating faux pas! You can … Continue reading

#LeedsBizWeek 2015 Content Marketing Masterclass: How to stay front of mind with your customers

October 13, 2015

When I was asked to speak at Leeds Business Week 2015 as part of the ‘customer conference’, the topic was a no-brainer. Content marketing is now regarded as the only marketing in the US and is gradually being taken more … Continue reading

A few social media updates I’m STILL waiting for

September 28, 2015

Over the years my love for social media has grown through using it for both clients and myself, but I’ve come across a few stumbling blocks. You’d have thought that because the billion pound industry has all the best techy … Continue reading

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