Category: Brand communications

Power your personal brand for 2013

Power your personal brand for 2013

We believe that, in the wake of the financial crisis and the social media revolution, 2013 is going to be the year that ‘personal branding’ comes of age. It will be a tough year for many but …

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Are you banking on social media for 2013?

Back in August 2012, PR Week reported that Britain's banks were shunning social media engagement in spite of the reputation crisis facing the sector. As 2013 approaches, the banking and finance …

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Internal communications – Don’t treat middle managers as ‘the middle man’

When we talk to friends, clients and contacts in middle management roles within medium to large organisations, they cite examples of poor internal communications as being the barrier to growth and …

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Brand communications: Why your value proposition is so important

At last week's Yorkshire Mafia Festival of Business there was a recurring theme in the workshops we attended - the importance of having a strong value proposition. By clearly defining and being …

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The perfect Yorkshire employee social media policy – keep it simple!

I gave a workshop earlier today at the Yorkshire Mafia Festival of Business 2012 on social media policies attended by over 80 senior professionals from across the region. It wasn't about how to …

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Think content marketing and/or employer branding could enhance your business? Interested in finding out more about what we have to offer? We’d love to engage with you.

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