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Content marketing: Why less is more in 2018

Content marketing: Why less is more in 2018

I’m not going to preach to the converted about the importance of ‘quality over quantity’ content marketing in the digital age because most organisations have now woken up to the fact that …

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How I’m using my social media marketing dissertation findings in my job as Content Executive at Engage Comms

How I’m using my social media marketing dissertation findings in my job as Content Executive at Engage Comms

Bethany Brogden graduated with a 1st in her dissertation from Newcastle Business School before joining Engage Comms as a Content Executive in September 2017. Throughout my university experience, …

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Five things we’ve learnt during the first five years in business

Five things we’ve learnt during the first five years in business

It’s five years since my business partner Jo and I launched our Yorkshire-based content marketing agency Engage Comms. ‘So what?’ I hear you cry. Well, with most start-ups failing in the first …

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General Data Protection Regulation (GDPR): the end of ‘irrelevant’ marketing?

General Data Protection Regulation (GDPR): the end of ‘irrelevant’ marketing?

Thanks to working with clients such as the Credit Services Association (the UK trade body for the debt collection sector), I’ve had to learn quite a lot about General Data Protection Regulation …

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Engage Comms’ content marketing masterclass at #LeedsBizWeek 2016: demonstrating ‘return on relationship’

Engage Comms’ content marketing masterclass at #LeedsBizWeek 2016: demonstrating ‘return on relationship’

Our content marketing masterclass, which we delivered as part of Leeds Business Week 2016’s customer conference on Tuesday, was attended by over 100 people, showing that there’s a real appetite …

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