Category: Marketing strategy

#LeedsBizWeek 2015 Content Marketing Masterclass: How to stay front of mind with your customers

#LeedsBizWeek 2015 Content Marketing Masterclass: How to stay front of mind with your customers

When I was asked to speak at Leeds Business Week 2015 as part of the 'customer conference', the topic was a no-brainer. Content marketing is now regarded as the only marketing in the US and is …

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Content planning: 3 things you should do before starting a blog

Content planning: 3 things you should do before starting a blog

When it comes to the world of social media, some businesses ask us whether something is better than nothing. We’re big advocates of the importance of maximising your online visibility and profile …

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Think your website isn’t a source of new business because you don’t directly sell online? Think again!

Think your website isn’t a source of new business because you don’t directly sell online? Think again!

In our role as content marketing experts, we work with clients to build an online presence that is a true reflection of their business and ultimately helps grow and connect with audiences and …

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What does your content say about you?

What does your content say about you?

I recently received a crumpled up piece of A4 paper through my letter box from a gentleman (who we shall call ‘Paul’ for anonymity reasons) who claims to be able to help me with my ‘computing …

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How you can use #AwarenessWeeks to stay front of mind with your audiences

How you can use #AwarenessWeeks to stay front of mind with your audiences

Content marketing (sharing useful, topical, non-salesy information with your audiences on a regular basis) allows brands to stay ‘front of mind’ with potential customers on an ongoing basis to …

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Think content marketing and/or employer branding could enhance your business? Interested in finding out more about what we have to offer? We’d love to engage with you.

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