Tag: communication

How the debt collection sector is taking the ‘fear’ out of financial difficulty with improved online consumer and stakeholder engagement

How the debt collection sector is taking the ‘fear’ out of financial difficulty with improved online consumer and stakeholder engagement

Blog originally published on the Credit Services Association website here. Reputation, reputation, reputation: How the debt collection sector is taking the ‘fear’ out of financial difficulty …

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Introduction to content marketing masterclass: The five ‘e’s

Introduction to content marketing masterclass: The five ‘e’s

We’re excited to be premiering the first in our series of content marketing masterclasses at the amazing Ilkley Cinema, Europe’s smallest ultra 4k digital single screen independent cinema on 14 …

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How to take a ‘Mean Girls’ approach to employer branding

How to take a ‘Mean Girls’ approach to employer branding

Employer branding has really taken off in 2016. Bringing together HR and marketing, it is all about improving recruitment and employee engagement/retention by becoming an ‘employer of choice’. In …

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Content Marketing masterclass: Learn how to ‘stay front of mind’ with customers at #LeedsBizWeek

Content Marketing masterclass: Learn how to ‘stay front of mind’ with customers at #LeedsBizWeek

Leeds Business Week 2015 in October is set to be the UK’s biggest business week, attracting people from across the Leeds City Region to connect, trade and grow their businesses. I’ve spoken at …

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‘The most social Wimbledon ever’: putting content strategy in ‘Centre Court’

‘The most social Wimbledon ever’: putting content strategy in ‘Centre Court’

From Glastonbury to Wimbledon, the tens of thousands of attendees at events that can only be described as ‘British institutions’ have been sharing the action for all the world to see on social …

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