How to use storytelling in business
As communications specialists, we’ve been banging on about the power of storytelling in business for a long time. But it is now really starting to grow in credibility as a key business development …Read More
Personal branding and The Apprentice 2012
After 11 weeks of 6am starts, cringe worthy pitches and boardroom bitching, BBC Apprentice 2012 candidates Ricky Martin, Tom Gearing, Nick Holzherr and Jade Nash made it through to the final. …Read More
Graduate career advice: Doing your own PR
I recently gave a careers talk at Sheffield Hallam University for PR, communications, marketing and media students on how to break into the highly competitive industry. (more…)Read More
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