Vulnerability Registration Service

StrategyEmail MarketingEvent MaximisationWebsiteCopywritingSocial Media

Not-for-profit organisation Vulnerability Registration Service (VRS) provides a single, central, independent register of vulnerable people, helping companies to identify vulnerability and keep people safe and helping consumers protect themselves against social, mental, and financial hardship.

Our Approach

In January 2023, Engage Comms provided interim support to VRS to help promote its new Financial Conduct Authority (FCA) Consumer Duty Online Vulnerability Training. This included development of web content/user experience and strategic use of email marketing and social media to gain awareness and credibility for the product on a limited budget.