Tag: pr
The changing face of storytelling in business: the press release is officially dead
Everywhere we turn at the moment we seem to come across the news that major brands like Coca Cola and even the Canadian Government are abandoning the press release as a business tool. (Check out this …
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Our first CIPR Yorkshire & Lincolnshire PRide Awards as Engage Comms Ltd!
Having both worked in PR/comms in Yorkshire for around 10 years, Helen and I (Founding Directors of Engage Comms Ltd) have been regulars at the CIPR Yorkshire & Lincolnshire PRide Awards in …
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#Expertpower – the role of PR and comms in thought leadership for the digital age
When I was asked to do a social media breakfast briefing for the CIPR Yorkshire & Lincolnshire group (of which I am a member of the committee) again this year, I wanted to come up with a topic …
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