Sorry that it’s been a while since our last blog, we’ve been busy finishing and publishing our new ebook ‘Power Your Personal Brand For 2013‘, which is available now on Amazon and can be read on a Kindle or via a Kindle app on any tablet or smartphone.

The book is all about using personal branding to make the most of what you’ve got and fulfil your potential in 2013 – whether you are a student, homemaker, middle manager, entrepreneur, or CEO – by unleashing the power of your influence, expertise and networks. It comes very much from the perspective of our Yorkshire roots and communications/engagement ethos and it draws on thinking from Einstein to Mark Zuckerberg. Throughout the book we use quotes from a range of theorists and practitioners that are designed to inspire and engage you but also get across exactly what we mean when we talk about powering your personal brand. Here are just a few #personalbrandquotes from the book. Follow @engagecomms on Twitter for more:

“If you want to grow your brand, you’ve got to come to terms with power – your own. The key lesson: power is not a dirty word! In fact, power for the most part is a badly misunderstood term and a badly misused capability. I’m talking about a different kind of power than we usually refer to. It’s not ladder power, as in who’s best at climbing over the adjacent bods. It’s not who’s-got-the-biggest-office-by-six-square-inches power or who’s-got-the-fanciest-title power. It’s influence power. It’s being known for making the most significant contribution in your particular area.”

Tom Peters

“Try not to become a man of success but rather to become a man of value.”


“Too many people overvalue what they are not and undervalue what they are.”

Malcolm Forbes

“In an era of collaborative consumption, where we are increasingly sharing, it’s more important to be trustworthy than to be rich.”

Ajaz Ahmed

“We’re all publishers now, and the more we publish, the more valuable connections we’ll make.”

Pete Cashmore

“If the industrial era was about building things, the social era is about connecting things, people, and ideas.”

Nolifer Merchant

“In the long history of humankind those who learned to collaborate and improvise most effectively have prevailed.”

Charles Darwin

“Everyone has a personal brand but most people are now aware of this and do not manage this strategically, consistently, and effectively.”

Dr Hubert Rampersad

“Be yourself. Everyone else is taken.”

Oscar Wilde

“If you play to your strengths, you’ll turn in a superior performance. Just be yourself.”

Yuki Kure

“Attitude is a little thing that makes a big difference.”

Winston Churchill

“The richest people in the world look for and build networks, everyone else looks for work.”

Robert Toru Kiyosaki

“How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to remarkable?”

Seth Godin


We hope you enjoy the book and find it useful. Please tell us what you think here and in your customer reviews on Amazon.